Latest Perfumes 2010

Just in time for summer here comes makeover of our favorite free spirit fragrance Anna Sui Rock Me! – Rock Me! Summer of Love. Easy,  inspired by rock music Rock Me! Summer of Love is a watery floral, and features notes of bergamot, blue water hyssop, geranium, peach, freesia, waterlily accord, musky rose, sandalwood and ambergris. Packed in the gorgeous butterfly shaped bottles Anna Sui Rock Me! Summer of Love is available in 30, 50 and 75 ml Eau de Toilette and in matching body products.

Burberry launched the 2010 versions of Burberry Summer in April. Burberry Summer For Men 2010 (shown) ~ A woody aquatic citrus with notes of yuzu leaves, mandarin, mint, juniper berry, thyme, driftwood, gorse, cedar, sandalwood, amber and musk. In 100 ml Eau de Toilette.Burberry Summer For Women 2010 ~ A fruity floral with blackcurrant, pomegranate, mandarine, white peach, freesia, honeysuckle, lily of the valley, rose, cedar, sandalwood and musk. In 50 ml Eau de Toilette.

Victoria’s Secret introduces a new addition to the Life is Pink collection called Shine Pink perfume for women! Ladies, this wild blend encompasses a sheer delight of sparkling peach and tiare flower, a type of gardenia flower native to Tahiti, that inspires a dynamic personality. Shine Pink by Victoria’s Secret is delivered to you in a collecitable flacon coloured in violet and decorated with small hearts with zircons. The fragrance is dedicated to a girl who enjoys parties, wears catchy jewelry and sunglasses. It was inspired by red carpet fashion and fresh gossip from Hollywood blogs. The Life in Pink collection is distinct and bold, inspiring each unique fragrance to come to life. The complete Shine Pink collection includes a 50 ml Eau de Parfum and accompanying Body Lotion, Roll On purse fragrance and Sheer Fragrance Mist. (See more Victoria’s Secret)

Carolina Herrera has launched 212 Ice 2010, her yearly limited edition summer versions of 1997′s Carolina Herrera 212. 212 Men Ice 2010 ~ A masculine fragrance with character. Black pepper heats up aquatic and fresh notes to finally end with a overwhelming woody trail. In 100 ml Eau de Toilette. Women 212 Ice 2010 ~ A delicate and extremely feminine fragrance. Fresh citric notes and a sweet bench of flowers interacts with an intensely sensual trail. In 60 ml Eau de Toilette.The Carolina Herrera 212 Ice 2010 fragrances are available now at Escentual in the UK. (via escentual)

Stella McCartney has launched the 2010 version of Stella Sheer, a lighter, limited edition take on 2003′s Stella fragrance: an exclusive scent infused with the sheer beauty of organic rose. Each year, Stella McCartney reinvents her namesake fragrance with lush new notes, creating a limited-edition take on her iconic rose scent. This year’s Sheer Stella is enriched with a natural organic rose, grown by an Ecocert awarded cooperative in the Persian mountains. Stella McCartney Stella Sheer 2010 is available now at Sephora, $62 for 100 ml Eau de Toilette. (via sephora)

This month, Shiseido will launch Zen Purple, a new limited edition flanker to the 2007 Zen fragrance. Zen Purple was inspired by a sensual journey to musky sweetness and white florals of the cool night breeze during summer. Scent is lucid yet intense. Like Zen, Zen Purple was developed by perfumer Michel Almairac; the notes feature yuzu, lily of the valley, freesia, tuberose, jasmine, musk cedar and amber. Shiseido Zen Purple will be available in 50 ml Eau de Toilette. (via cosmoty.de)

Womanity is a new fragrance by Thierry Mugler launched in mid-June 2010. Since his revolutionary Angel, which opened a new dimension in perfume industry, women have enjoyed two Thierry Mugler fragrances: Mysterious Alien joined the line in 2005. Now the fragrant saga about femininity is completed with the third fragrance Womanity. Fragrances by Thierry Mugler are full of symbolism, based on harmony of paradoxes. They are unconventional and surrealistic. This fragrance is as ambitious as his previous creations, with the idea of a perfume as a link between all women, as “a positive energy flowing through all types of femininity.”The sense of taste brought Thierry Mugler to fragrances, and in Womanity he continues to explore the smells of taste. The composition consists of meaningful parts, different women’s personalities, all combined together in the essence of Womanity. The notes features citrus (pink lemonade and pink grapefruit accented with pink Pez candy) , fig wood aromas, a savory note of black caviar -used certainly for the first time in perfumery. Complex, dark, slightly salty, rich and full, very comfortable to wear.